Thursday, October 23, 2008

What is Internet Marketing?

What is Internet Marketing?
By Daniel Scyphers (c) 2008

Internet marketing is still a complete mystery to a
large majority of Internet users. For many users,
internet marketing is seen as some foreign area of
the web, populated with silly get-rich-quick schemes
and unsavory characters ready to rip off the innocent
and uninformed consumer at the click of a mouse.

In reality, Internet marketing is populated mainly with
hard working professionals promoting and selling high
quality brand products by many of the world's Top 500
companies.

Worldwide there are now over a billion Internet users,
representing one large global consumer base or marketplace.
The total amount of goods sold online has been steadily
increasing each year as the Internet gains in both
popularity and familiarity. Studies have shown people
shop online because of lower prices, a wider selection
of products, easier comparison shopping, and many just
prefer not having to travel to stores to make a purchase.

Still Internet marketing has gotten a raw deal.

If you mention to any group of professionals that you're
an Internet Marketer and that you work full time on the
Internet... you will receive some very skeptical looks
and more than one arched eyebrow of disbelief.

Regardless of this lingering skepticism, Internet
marketing has become a viable alternative for many
disgruntled professionals dissatisfied with their
working hours or conditions. It has become a viable
alternative for many people from all walks of life.
From the college student to the bored housewife to
the retired doctor... all are enjoying a part time
or full time income from the comfort of their homes.

And since the Internet is now practically available
to everyone, anywhere in the world - Internet marketing
is a level playing field. There are many forms of
Internet marketing. There are many online business
models you can follow. There are countless ways to
earn a good honest income from the Internet. Which
path you take will be largely determined by research,
work habits, and the time you are willing to put forth.

Here's a quick rundown of the most popular forms of
Internet Marketing:

1. The Brick and Mortar Store Online
2. Online Services
3. Internet Gurus
4. Online Advertising and PPC advertising
5. Affiliate Marketing

Perhaps the most common business model for the majority
of online marketers is the last example, or a combination
of advertising and affíliate sales. Many work-from-home
professionals have adopted this business model. They have
created a site or sites on the topic that interests them
and of which they have or have gained some expert knowledge.

Once these sites become established and gather a large
amount of targeted web traffíc each day, making a nice
income can only be a matter of putting the Google Adsense
code on their pages and placing a few appropriate affíliate
links on their sites.

The more traffíc these marketers deliver to their sites,
the more income they earn. The more unique content they
create, the more income they earn. The more web sites they
design, the more income they earn.

What many people outside of the web marketing field fail to
realize is that the Internet is a 24/7/365 business. The
Internet is always on and working for you. It is automatically
producing income for you 24 hours of the day - while you're
sleeping, while you're enjoying a nice meal with friends, or
even while you're on vacatíon.

Internet marketing can provide you with a lifestyle that is
totally liberating - you can live and work anywhere in the
world. You can be the boss, set your hours and work from the
comfort of your home. Plus your whole online Internet business
can be automated so it basically runs itself.

Internet marketing is totally flexible. You can adjust your
workload to suit your work habits. Internet marketing is scalable,
once you have learned how to make your first dollar; it is only a
simple matter of repeating and scaling up what you did to earn
that dollar. Computers and the Internet make it just as easy to
handle a thousand sales as it is to handle one sale.

As Internet marketing becomes better known, it will gradually
earn more and more respect. It will become a well recognized
profession that many will aspire to and follow as a life long
career. Mainly because Internet marketing will give you the
freedom rarely seen in any other profession.

It offers you mobility, a high standard of living, and a working
environment that can't be beat. It gives you the freedom to
follow your interests and hobbies; all the while turning those
interests into viable revenue streams that supports the lifestyle
of your choosing.

When it is all said and done, earning a living just
doesn't get any better than this.


About The Author
Daniel Scyphers, has been working with internet
marketing for six years now, and is steadily making
a good income each month with the Independent Profit
Center System. http://profitforbeginners.com